What Makes Us Different

Why Choose RB Personal Protection?

When it comes to firearms training, you have choices. Here's why hundreds of Wisconsin residents trust us with their safety education.

African American man instructing Caucasian young adult man and woman at indoor shooting club, all wearing protective earmuffs and safety glasses, focusing on handgun handling
1

Certified, Professional Trainers

Our instructors aren't just certified—they're passionate educators with years of real-world experience. Every member of our team holds state-approved instructor credentials, NRA certifications, and ongoing professional training.

What This Means for You:

  • Learn from instructors who actually know what they're doing—not just reading from a script
  • Get real-world insights and practical advice that goes beyond the textbook
  • Receive personalized feedback tailored to your learning style and goals

"Our instructors don't just teach—they mentor. We're invested in your success long after your class ends."

2

Small Class Sizes for Personal Attention

We keep our classes between 5-20 students—never more. Why? Because we actually care about your individual progress. You're not a number in a packed auditorium. You're a valued student who deserves focused attention.

The Difference It Makes:

  • More one-on-one time with instructors to address your specific questions
  • Immediate feedback on your technique so you build good habits from day one
  • A comfortable, supportive environment where you feel safe asking "dumb" questions (there aren't any!)
A young girl is training to shoot a pistol with an instructor at a shooting range. High quality photo
Shooting range instructor demonstrate gun shoot techniques to group of his students. Civilian team weapons training
3

Real-World, Practical Skills

We don't waste your time on theories you'll never use. Every lesson is designed around practical scenarios and real-world application. You'll learn the skills you actually need—not what looks good on a PowerPoint slide.

You'll Learn:

  • How to handle real-life situations, not just pass a test
  • Decision-making skills for high-stress scenarios
  • Techniques you can apply immediately—not someday, maybe

"When you leave our class, you'll be prepared for the real world—not just the range."

4

Safety Above Everything Else

Safety isn't just a box we check—it's the foundation of everything we do. From the moment you arrive to the moment you leave, every decision we make prioritizes your safety and the safety of everyone around you.

Our Safety Commitment:

  • Comprehensive safety briefings before every range session
  • Professional-grade safety equipment provided at no extra cost
  • Modern, well-maintained facility with the latest safety systems
  • Instructors trained in emergency response and First Aid/CPR
Close-up shot showing instructor guiding individual on proper handgun handling technique during firearm safety training in an indoor range environment

More Reasons to Choose Us

We go above and beyond to ensure you have the best training experience possible.

State-Approved Certification

Our CCW certification is fully approved by the State of Wisconsin. Your certificate is accepted everywhere—no hassles, no questions.

Flexible Scheduling

Weekday, weekend, morning, or afternoon classes—plus private sessions available. We work around your schedule, not the other way around.

Modern Training Facility

Climate-controlled indoor range, comfortable classroom space, and professional equipment. You'll train in comfort year-round.

All Equipment Provided

Firearms, ammunition, eye and ear protection—all included. You can bring your own gun if you prefer, but you don't have to.

Beginner-Friendly

Never touched a gun? No problem! We specialize in helping complete beginners build confidence and skills from the ground up.

Ongoing Support

Questions after your class? We're here for you. Call, email, or stop by—we're committed to your long-term success.

Compare Us to the Competition

See how RB Personal Protection stacks up against other training providers.

Class Size

RB Personal Protection:

5-20 students for personalized attention

Others:

20-50+ students in crowded classes

Personal Attention

RB Personal Protection:

High - individualized feedback

Others:

Limited - one-size-fits-all approach

Ongoing Support

RB Personal Protection:

Lifetime access to instructors

Others:

Support ends after class

Don't Just Take Our Word for It

Here's what makes students choose us and keep coming back.

"I was nervous as a complete beginner, but the instructors made me feel comfortable from day one. The small class size meant I got real attention and feedback."

First-Time Student

CCW Certification Course

"The focus on real-world scenarios made all the difference. I didn't just learn to pass a test—I learned practical skills I can actually use."

Experienced Shooter

Personal Defense Workshop

"Safety was emphasized at every step. I felt confident that I was learning from professionals who genuinely cared about responsible firearm ownership."

Safety-Conscious Student

Firearm Safety Training

Experience the RB Difference

The choice is clear. When you want professional training from people who genuinely care about your success, there's only one choice: RB Personal Protection.

Quality Guaranteed

Professional instruction you can trust

Small Classes

Personal attention for every student

Ongoing Support

We're here long after your class